26 October 2026 / DATA STORY

What gives a data center away.

A code name, a giant parcel and a quiet council agenda can all be clues. In a review of 38 large projects, the most useful signals were the people behind the paperwork and the permanent jobs promised for the investment.

38 projects8 signals5 findingsScored 21 October 2026

This is an exploratory analysis of a small, selected panel. The charts show the source report's data; they are clues for further reporting, not a validated prediction tool.

01 / THE SIGNALS

A code name tells you almost nothing. The name on the deed tells you a lot.

A code name, an NDA and a 30-year abatement look like the fingerprints of a data center. In practice they are the fingerprints of any large incentive deal. Intel ran a code name in Licking County, and so did Panasonic in Kansas, Samsung in Texas, Scout in South Carolina and Foxconn in Wisconsin. What a factory can’t imitate is the kind of company standing behind the shell LLC, and the number of permanent jobs it promises for every hundred million dollars it spends. Those two measures separated the data centers from the factories in our panel better than everything else combined.

How well each signal separates data centers from everything else
Area under the curve across 38 projects. 1.0 is perfect; 0.5 is a coin flip; below 0.5 the signal points the wrong way.

The interactive chart needs JavaScript. The data table follows.

Each signal scored 0–2 on evidence public before the end use was disclosed. Pooled panel: 22 data centers, 16 large non-data-center projects. AUC = probability a random data center outscores a random control.
Show signal data as a table
SignalAUCWhat it measures
Who's in the room (S6)0.955A known data-center developer, engineer or counsel behind the LLC
Jobs per dollar (S8)0.938Under 5 permanent jobs per $100M of capex
Power filings (S1)0.679Load-side utility, RTO or generator air-permit filings
Land assembly (S2)0.624100+ contiguous acres by a new LLC
Timing (S7)0.592Grading before disclosure; expedited review
Site specs (S4)0.554Water, parking, docks, fiber
Code name (S3)0.445Project X, NDAs in minutes
Capex-sized incentives (S5)0.409Equipment exemptions, 30-year abatements, IRBs
02 / THE TEST

Our first scoring rule failed. The fix worked well enough to make us suspicious.

The first version added up seven “secrecy” signals. When we froze that rule and tested it on 15 new cases, it caught one data center out of nine. Adding the jobs-per-dollar test and giving extra weight to the party behind the land repaired it, and then a much simpler rule (100 or more acres assembled, plus a recognizable data-center firm somewhere in the paperwork) did better than either.

Same 38 projects, two scoring rules
Each dot is a project. Above the dashed line, the rule calls it a data center. Hollow dark rings mark the mistakes.

The interactive chart needs JavaScript. The data table follows.

Data centerNot a data centerWrong call
Pre-specified rule: S1–S7 summed, flag at ≥10. Discriminated rule: adds 2×jobs-ratio + party, −3 if job-heavy, flag at ≥12. Hover or focus any dot for the project. Open the table for all cases.
Show all 38 projects as a table
ProjectPlaceActualFirst ruleRevised rule
Project Jupiter (Oracle/STACK)Santa Teresa, NMData center1319
Meta Hyperion (Project Sucre)Richland Parish, LAData center1217
Vantage Port WashingtonPort Washington, WIData center1319
Amazon New CarlisleSt. Joseph County, INData center1116
Google New Albany (Montauk Innovations LLC)New Albany, OHData center1015
Meta New AlbanyNew Albany, OHData center1116
Google Fort WayneAllen County, INData center812
Oracle/Crusoe Stargate AbileneAbilene, TXData center1117
Homer City Energy CampusHomer City, PAData center914
Microsoft Mount PleasantMount Pleasant, WIData center612
Slavic Village hyperscaleCleveland, OHData center510
Amherst Nordson campusAmherst, OHData center15
Microsoft Licking CountyHeath/Hebron, OHData center915
Intel Ohio OneNew Albany, OHOther85
Anduril Arsenal-1Pickaway County, OHOther63
Hadrian Mesa factoryMesa, AZOther2-1
Honda-LG battery plantFayette County, OHOther85
Micron Clay megafabClay, NYOther107
Ford BlueOval CityStanton, TNOther52
Scout Motors (Project Connect)Blythewood, SCOther85
Foxconn Wisconn Valley (2017)Mount Pleasant, WIOther118
Code-named fulfillment center (generic)OhioOther57
Supplier plant (generic)MidwestOther30
Saline Twp (Related / Oracle-OpenAI)Saline Twp, MIData center713
Microsoft Project NovaCaledonia, WIData center914
PRSM Preble CountyPreble County, OHData center511
CRG Project CumulusSt. Charles, MOData center1016
Hancock County MegaSiteBuck Creek Twp, INData center813
Bristol Innovation ParkBristol, INData center712
Howell Twp (Randee LLC)Howell Twp, MIData center611
QTS Dane CountyDeForest, WIData center915
Google Franklin TownshipIndianapolis, INData center612
Panasonic De Soto (Project Ocean)De Soto, KSOther96
Samsung Taylor (Project Silicon Silver)Taylor, TXOther911
Hyundai MetaplantBryan County, GAOther74
Oak Run SolarMadison County, OHOther48
Nucor Mason CountyPoint Pleasant, WVOther63
300 MW battery storage (generic)MidwestOther26
1 of 9
new data centers caught by the first rule (recall 0.11)
9 of 9
caught by “100+ acres + a known data-center party”
0
false alarms in 38 under that rule
2
misses that survive every rule: both announced themselves on day one

The two projects no version of the rule catches are Cleveland’s Slavic Village campus, which was filed as a data center the day after council introduced a moratorium, and the Nordson campus conversion in Amherst, which the developer described plainly at its first hearing. Neither one hid, so there was nothing to detect. The method is built for the ones that do.

03 / THE CLOCK

Catch the deed and you have about a year. Wait for the hearing and you have a few weeks.

When the first anyone hears of a project is the rezoning hearing, the public typically has one to four months before the decision. When the first trace is a land record, an LLC filing or a signed NDA, the median warning in our panel was 14 months. Toledo’s Meta site is the extreme case: a shell company’s rezoning in late 2022, the words “data storage” in a zoning text amendment nine months later, and the tenant’s name a full 28 months after the first filing.

Months from first public record to disclosure of the end use
Thirteen Midwest projects where both dates are on the record.

The interactive chart needs JavaScript. The data table follows.

Toledo’s Meta site: 9 months to “data storage” use, 28 to the tenant’s name. Sources: Toledo Blade, DCD, Business Journal Daily, Journal-News, Wisconsin Watch, Crain’s Grand Rapids, IBJ, STLPR, Pittsburgh Business Times.
Show lead times as a table
ProjectMonthsFirst record to disclosureDates
Meta, Middleton Twp (Toledo)28Shell LLC rezoning → tenant namedLiames LLC, late 2022 → Apr 2025
Aligned, Pataskala (Columbus)24Deed → applicationNov 2023 → Nov 2025
Meta, Lebanon (Indianapolis)24Mayor's pursuit → disclosure~2022 → Nov 2024
Prologis, Trenton (Cincinnati)18Purchase agreement → plansApr 2024 → Jan 2026
Bristolville 25, Lordstown (Youngstown)17Rezoning → site planMay 2024 → Oct 2025
Meta, Beaver Dam (Madison)14Shell LLC NDA → announcementBalloonist LLC, Dec 2023 → Feb 2025
Microsoft, Gaines Twp (Grand Rapids)14Deed → rezoningAug 2024 → Dec 2025
Bitdeer, Weathersfield (Youngstown)9Deed → investor updateMay 2025 → Feb 2026
Google, Monrovia (Indianapolis)9PUD filing → tenant namedJan 2025 → Oct 2025
Cloverleaf, Edwardsville (St. Louis)9City emails → disclosureMay 2025 → Feb 2026
QTS, DeForest (Madison)8State NDA → announcementFeb 2025 → Oct 2025
Microsoft, Mount Pleasant (Milwaukee)2Village NDA → announcement (voluntary)Jan 2023 → Mar 2023
Springdale (Pittsburgh)1Deed → council vote (voluntary)Nov 2025 → Dec 2025
04 / THE NETWORK

A few familiar names, across four states

The shell companies repeat. Filings in Indiana and Missouri tie the same two managers to a group of Google-affiliated LLCs, and the same Indianapolis lawyer appears on both of Google’s Indiana filings. Meta and Oracle have their own recurring names. If you only have time for one search a month, make it the new LLC filings at the Secretary of State, checked against this list.

The Google shell network, as documented in public filings
Managers and counsel in the center; the LLCs they appear on; where each LLC surfaced.

The interactive chart needs JavaScript. The data table follows.

Deep Meadow Ventures: counsel stated on the record it “was created by Google” (MDC hearing, Aug 20, 2025). Spark Innovations and Groot linked by STLPR, Sept 8, 2025. Meta’s shells (Liames, Balloonist, Degas, Sidecat) and Oracle’s Green Chile Ventures follow the same pattern.
Show network names as a table
NameTypeWhere it appears
Michael MontfortManagerIndiana and Missouri public filings
David ThomasManagerIndiana and Missouri public filings
Joseph CalderonCounselIndiana Google filings
Deep Meadow VenturesLLCFranklin Township, Indiana
Morgan County Data Center I PUDFilingMonrovia, Indiana
Spark Innovations LLCLLCSt. Charles, Missouri
GrootLLCSt. Charles, Missouri
AG Rose SolutionsLLCKansas City
Peanut LLCLLCVirginia
05 / THE MAP

Northeast Ohio keeps saying no. Pittsburgh follows a different path.

Run across fourteen metros, the same records also map where the resistance is. The four Northeast Ohio metros have seen 15 proposals since 2022; seven are dead or stalled, and the metro counties have recorded 30 local moratoriums in this sweep. Two hours east, three campuses measured in gigawatts are under construction on an old coal plant, a shuttered coal plant and a former Alcoa research site, and Allegheny County’s neighbors have passed one moratorium.

Pipeline and pushback, fourteen Midwest metros
Projects proposed since 2022 (bar), of which withdrawn, rejected or stalled (dark segment), and local moratoriums in force (number).

The interactive chart needs JavaScript. The data table follows.

Live or builtWithdrawn, rejected or stalled
Counts from the Oct 21, 2026 metro sweep; litigated-but-proceeding projects are counted as live. Moratoriums are municipal and county pauses in the metro’s counties, not statewide totals (Ohio ≥138; Michigan ≥52; Indiana ~17 counties).
Show metro data as a table
MetroProposedDead or stalledMoratoriumsLargest live proposal
Chicago1472Joliet 1.8 GW; Project Cardinal 1.8 GW
Detroit–Ann Arbor972Saline 1,383 MW
Indianapolis823Meta Lebanon $10B
Pittsburgh711Homer City 4.5 GW; Shippingport 2 GW; Upper Burrell 3 GW
Columbus726Meta Prometheus ~1 GW
St. Louis713CRG Festus $6B
Minneapolis–St. Paul7313Tract Farmington ~$5B
Milwaukee–Madison732Vantage Port Washington $15B
Akron–Canton5211Bitdeer/Geis Shalersville to 750 MW
Youngstown537McDonald Works to 900 MW (paper)
Cincinnati–Dayton4210Trenton 250 MW
Grand Rapids414Microsoft Gaines 414 ac
Cleveland327H5 downtown expansion
Toledo205Meta Middleton $800M
Pittsburgh’s edge has little to do with being friendlier to the industry. The land was already zoned for a power plant.Homer City (4.5 GW), Shippingport (2 GW) and Upper Burrell (3 GW) needed no rezoning and faced no referendum.
06 / THE ROUTINE

Six steps, in the order that worked

1

Unmask the LLCs

Every deed, option or easement over 50 acres in the last 90 days: pull the grantee from the Secretary of State, note the organizer, agent and formation date, and match against the watchlist. A match is enough to open a case file by itself.

2

Map the land

Group recordings by grantee, map contiguity, check annexation petitions. In Wisconsin, the DOR transfer return is free where the recorder charges by the search.

3

Pull load-side filings only

Large-load and special-contract dockets, the RTO load queue, air permits for generators and fuel cells. Skip generation-only filings with an offtake deal: under the first rule, an 800 MW solar farm scored as a data center.

4

Get the jobs number

From any incentive application or release. Under 5 permanent jobs per $100M of capex is a data center until shown otherwise; over 20 is a factory.

5

Then read the agendas

Code names, NDAs, executive sessions. Agendas will tell you something large is in the works, but rarely what it is, which is why they come last rather than first.

6

Score, log, diff monthly

Expect two to five hits per metro per year. Enter each on the ledger at “detected,” not “announced,” so the announced-versus-built gap counts the ones that never got a press release.

Nine more records worth checking

Utility land sales

Xcel sold 348 acres at Becker to a Black & Veatch subsidiary for $7.7M in a regulatory filing. It flipped to Amazon for $73.5M.

MN PUC, Sept 2022 → 2024

Load forecasts filed with the grid

AES Ohio told PJM of nine hyperscale sites totaling 6,485 MW by 2033, none named.

PJM LAS, Sept 2026

NDA logs

Four Wisconsin villages and the state signed NDAs with Balloonist, Degas, Vantage and Microsoft. The agreement itself is a public record, even when what it covers is not.

Wisconsin Watch, Jan 2026

Generator air permits

One Elk Grove Village site was noticed for 112 three-megawatt backup generators. There is no other kind of building that needs that many.

IEPA, Aug 2025

Federal water permits

Groot, a Google-linked LLC, applied to the Army Corps for the St. Charles site while the city’s staff were under NDA.

USACE / STLPR, 2025

Gas-supply contracts

EQT signed with Homer City and Shippingport before site plans existed.

BusinessWire, Jul 2025

EDC email

“Project Peninsula,” 800 acres in Solon Township, surfaced only through a county records request.

DCD, Jun 2026

Flips and renames

Magellan Scientific held a Niles plant for five weeks before selling to Bitdeer’s White Tail Creek LLC. Acoma became Yucca Growth. Western Hospitality became Bristolville 25.

Business Journal Daily, 2025–26

Transfer returns

Wisconsin DOR data showed Vantage still buying in Port Washington, parcel by parcel, in Sept 2026.

Ozaukee Press, Oct 2026

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